That's right. Despite the huge popularity of their pup ads throughout the last 3 Super Bowls, neither of both 2016 Budweiser commercials included a lovable puppy. Why? It's straightforward-- as beloved as they are, the ads do not sell beer.
On February Second, with little excitement, no teasers as well as no warning, Budweiser launched their initial Super Bowl commercial on YouTube. Called "Basically," the public solution announcement starred a really frank Helen Mirren reminding everybody that any individual who drives intoxicated is a "short-sighted, absolutely pointless, oxygen-wasting human form of pollution, a Darwin-award-deserving, egocentric coward." Gee Helen, yet just what do you actually assume?
Budweiser Clydesdales Facts. Anheuser-Busch.com. CLYDESDALE FACTS: The Clydesdale Breed: Farmers living in the 19th century along the banks of the River Clyde in Lanarkshire, Scotland, bred the Great Flemish Horse, the forerunner of the Clydesdale.
Animal lovers needed not despair, because the beautiful Budweiser Clydesdales still graced our screens on Super Bowl Sunday. Did you know that those famous horses have appeared in no less than 27 Super Bowl commercials?
And they again played a starring role in Budweiser’s 30-second ad called, “Not Backing Down.” The commercial focused on the product itself and was meant to be along the lines of last year’s Budweiser ad, “Brewed the Hard Way,” (That ad, unlike the puppies clip, did improve sales.)
No Super Bowl is complete without a six pack of Budweiser. Budweiser is owned by Anheuser-Busch, a Belgian-Brazilian brewing and beverage mega-corporation controlling 25% of the global market share and 50% of the American market. So next time you pop the cap off of your beer, remember that your $5 contributed to the 43.2 billion dollars in revenue the company declared in 2013. No biggie! Cheers!
The second 2016 Budweiser Super Bowl ad was a tough spot bragging that this beer mean business. It’s “not small, not sipped, not soft.” Think you can handle it?